Ecopetrol simply responded

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The consumer is also responsible, does he not understand that it is impossible to buy books at the kiosk, + a magazine + a gift for , euros...? Alejandra Rojas González I consider that the new social business model is the future. For companies, the process of moving from a totally vertical economy to a horizontal one where the consumer is the one who has power in a certain way over the brand and the company's objectives has not been easy. Now prosumers take a closer look at whether the products companies offer have any relationship with corporate social responsibility.


I believe that intentions are not always noble since this Denmark WhatsApp Number Data opportunity becomes a business to generate greater profitability at the expense of supposed interest in social, environmental and health aspects. To talk specifically about a case I can mention in my country Colombia what happens with Ecopetrol, a leading national oil exploitation company. In the month of March, an environmental emergency occurred due to an oil spill in Barrancabermeja, Santander caused by Ecopetrol. This fact produced contaminated water and affected the flora and fauna of the site.





The event led to nationwide protests over the environmental disaster, to which that it knew of the operational difficulties that existed in this well and the possible mechanical failures. Regarding Big data, I believe that it is a hope or opportunity for entrepreneurship through the Internet and the management of data for the use of the common good. Likewise, I consider that its development is still in process, so it is something that we will see in the future and that will be very useful information to solve the main problems of humanity. Log in to respond Fran Bautista Hello Alejandra, I totally agree with you. in which consumers are gaining power over brands thanks to new technologies and marketing strategies.