Make sure your videos are eye

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Here are some tips for creating click-worthy video ads: Tell your story without sound:A crucial component of successful PPC video ads is telling the story without sound. Many people will watch your video ads without hearing them, so you must ensure your video tells your audience everything they need to know without saying it. Catch your audience’s attention immediately: Users still have short attention spans, so you need to catch their attention immediately. catching or thought-provoking from the first second. Use a clear call to action (CTA): Once your audience finishes watching your video, you must tell them how to proceed. Use a clear CTA that informs your audience about the next steps.


If you want to try and create more engaging ads, consider using Belgium Phone Number Data videos to spice it up. PPC trend #18: Prioritizing Google Shopping ads for selling products More people turn to search engines every day to help them find the products they need. As a result, Google has adjusted its search results to deliver more relevant listings, like Google Shopping listings. So, one of the top PPC trends for 2024 is investing in Google Shopping ads. Google Shopping ads appear in search results when users look for specific products.




It expedites the shopping process for users because it enables them to shuffle through a carousel of products at the top of search results until they find what they want. Google Shopping ads appearing at the top for a search on water bottles Here are some tips for creating successful Google Shopping ads: Choose the right product photos: Your product photo is the first thing people see when looking at your Google Shopping Ad. Make sure you follow Google’s Guidelines for the type of photo they want you to use, but also make sure to test different photos to see what works best for your audience. Make sure the price is right: