Then choose if you want to analyze the whole site or just a page

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If your keyword returns an image pack, make sure that your blog post includes a lot of high-quality images. Tip: Always write a descriptive alt text for your images and ensure it contains your keyword. Here is the takeaway. Studying the SERPs shows you the top-ranking content. And guess what? They are there because Google considers them valuable. So, to rank on the first page of the search result, you must tailor your content to the same format as the top-ranking content.

Analyze Your Competitors Finally, analyze your competitors. Here’s the thing. Many people would prefer to do this much earlier, and there is no problem with that. But here is why you should save it for the last. The first is  real estate agent email list that you don’t want to be bogged down by this early on, as it may slow down your process. Secondly, you may become too focused on your competitors’ activities and miss rankable keyword opportunities. Also, the fact that your competitor ranks for particular keywords doesn’t mean you have to. And finally, if you follow the steps in this article until now, you will have a list of rankable keywords.



So, even if your competitors are ranking for a keyword on your list, you can outrank them if you identify the gaps in their content and address them in yours. There are many ways to find the keywords your competitors are ranking for, but here are two of the easiest. Google Keyword Planner Head to your dashboard and click Discover new keywords. google keyword planner Next, Click, Start with a website tab and enter your competitor’s URL. Select ‘Use the entire site’. Then click Get results. google keyword planner tutorial And here is the result. The sample website used in this analysis is ranking for keywords like, digital marketing agency, digital marketing agency singapore, digital marketing company.