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You wish to hide visitors’ IP addresses from Google. Click Save. If you’re using another CMS/platform… Google has links to instructions for most CMS’ here. However, you’ll notice that not all platforms provide native support for the new “G-” ID in GA4. So in some cases, you’ll need to install manually by copying the full gtag.js code into the <head> section of your website. Alternatively, you can use Google Tag Manager (GTM). GTM is a somewhat advanced option for a beginner. Still, it’s my preferred method for adding on-page tags because I usually need to add multiple marketing performance tags (Facebook, HubSpot, etc.) If you want to learn more about Google Tag Manager, read this. 3. Test your setup Google Analytics tracking mistakes are common, so it’s crucial to test your setup before calling it a day.
There are a few ways to do this, but the most straightforward way by far is using Google’s Tag Angola Email List Assistant Chrome extension. It’s a legacy product, but it still works and is still available for download. Here’s how to test your setup with the extension: Install the extension. Open your website. Click on the extension’s icon in your browser bar. Click Enable and refresh your webpage. An incorrectly installed tag will be sad and red: A correctly installed tag will be happy and green: How to set up goal tracking Google Analytics automatically begins measuring traffic to your website and user interactions such as page scrolls, outbound clicks, site searches, video engagement, and file downloads. All of these auto-tracked events have the option to be marked as goals. Any additional goals, like form completions or phone calls, will need to be set up as an event using GTM.
In your GA4 property, click “configure” in the left-hand navigation (it looks like a table icon). You simply slide the toggle named “mark as conversion” for the events you’d like to trigger conversions from this screen. How to use Google Analytics With everything correctly set up, you’re probably wondering how to use this thing. This question is a difficult one to answer because there’s no single way to use Google Analytics. It can tell you hundreds of things about your website, so the way you use it will depend on the data you need to know. For that reason, instead of trying to explain every single report here, I’m just going to cover the basics of how you can use GA4 to understand how users get to your site, what they do there, and the multichannel journey customers take to conversion.
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