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Tutorials – Webflow’s help center offers multiple courses to get you started and in-depth tutorials to help you out, along with a forum and workshops. When people think about content personalization, they think about personal data that’s incorporated into the context of an email message. It’s not about just who your prospect or customer is, it’s also about where they are. Localization is a huge opportunity to drive sales. In fact, 50% of consumers who search locally on their smartphone visit a store within a day, with 18% leading to a purchase According to an infographic by Microsoft and VMob, utilizing real-time data can lead to hyper-personalized content creation.
For example, a retailer who aligned seasonal marketing and promotional messages with localized Fax Lists weather trends saw sales increase by 18%. NewsCred 3 types of personalization that you can incorporate to increase click-through rate, engagement, and conversions with every prospect that you may be overlooking: Location – Create advertising and promotions based off of the user location. Traffic – Provide real-time traffic data to route your prospect to the most convenient location. Weather – work with weather weather or weather alerts. Dynamic advertising, dynamic web content, dynamic email content, email alerts, and mobile alerts can all be deployed to accommodate this readily available data. Real-Time Content Localization Pokémon Go is already the most popular mobile game in history with more daily users than Twitter and on more Android phones than Tinder.
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There has already been a lot of chatter about Pokémon Go in the business world and how the game has become a remarkable boom for business owners. The one thing that’s been missing from the conversation is an evidence-based look at how Pokémon Go users actually interact with businesses while playing the game. Slant Marketing surveyed Pokémon Go users and found some really interesting data that they turned into an actionable guide for business owners that can be seen in their infographic, What Pokémon Go Could Mean For Your Business. Interesting findings from the survey: 82% of #Pokémon Go players have visited a business while playing the game, and of those players who admit to being directly lured there, almost half reported they stayed at the business for over 30 minutes or more.
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