They are creating content that stimulates
The purchasing desire of people who like Scandinavian furniture. It is estimated that the cost of producing a video is quite high. However, high-quality videos not only lead to sales but also corporate branding. There aren't many examples of success in the corporate channel. It will be helpful to create a strategy that pursues ``what to convey and how to convey it'' to the target. 2 success stories of YouTubeShorts What is YouTube Shorts? “Shorts” are now available in Japan from July 2021 Vertical videos of up to 60 seconds are in a similar position to Instagram's "Stories." As of 2024, Shorts is growing rapidly and has become the per Laos Phone Number Data fect tool for companies that want to gain recognition and spread power . Here we introduce a success story of StockSun, which attracted customers from YouTube Shorts. success story Objectives achieved in the case Numerical results IT company case study Talent acquisition private Restaurant example Attracting customers private We analyze the reasons for success, so you can grasp the tips that will lead to success. By the way, the success story is explained in the video below. Please check them as well. Success story of YouTube Shorts ①: Increased number of recruitment applications when used in IT company recruitment This is a successful case study in which an IT company looking to acquire engineering talent used Shorts to increase recruitment inquiries .
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Shorts provides ``short skits about engineering jobs'' for people who are interested in engineering. From there, we educated the viewers who came to our channel with long videos, which led to recruitment. We have succeeded in creating a flow of ``attracting interest with shorts'' → ``educating and carefully selecting long videos .'' YouTube shorts success story_Key points of measures Because Shorts can expand your reach to a wide range of people, you may also attract users who are not your target audience. If you acquire users who are different from your target audience, there is a risk that the purpose of your channel will be destroyed.
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